CXO, Not Landing Pages | Influencing Shoppers | Face Challenges, Get
Creative | Solve Problems
In This Issue:
* How-To: Landing Page Optimization Is Not a Strategy, CXO Is
* Study: Online Reviews Influence Shoppers Most, Print Catalogs Trump Social
* PRO: IBM's Sandy Carter: How to Be Bold With Your Social Business Agenda
* Quick Take: Solving Marketing Problems: Learn From Polya
* My View: Facing Challenges & Getting Creative: Q&A With Erika Napoletano
Read this issue on the Web. Just follow this link:
http://e.marketingprofs.com/a/tBRSxOOAJaJZfB8xg6JNs8735Gu/webview
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