| | The 10 Cutest Brand Mascots of All Time | By Corey Eridon, May 17, 2013, 4 p.m. |  This post is full of gratuitous cuteness. Here's why.
I'm looking into some flights to Ireland (I'm a sufferer of the most debilitating form of wanderlust), and I'm using the flight comparison engine Hipmunk to find a flight. I used to use a couple other ones, but the Hipmunk chipmunk is just so cute it's paralyzing. 
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| 8 Data-Based Tips for Optimizing Your Content on Pinterest and Instagram | By Dan Zarrella, May 17, 2013, 12:30 p.m. |  Even though the two most popular social networks to emerge in the past few years (Instagram and Pinterest) revolve around visual content, there isn't much data about what content performs best on these platforms. Because Instagram and Pinterest revolve around visual (not textual) content and their APIs are difficult to access, it can be challenging to research these networks.
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| | Practical Tips for Modern SEO From the Best Minds in Europe | By Kieran Flanagan, May 17, 2013, 3 a.m. |  The only certainty in the SEO world -- or, really, the digital marketing world -- is change. And over the past two years, we have seen a whole lot of it. Both Google Panda & Penguin have severely disrupted what works for search marketers, leaving many rather confused about what they should be doing to attract more organic traffic. And not only that; it has left many unsure which best practices may now actually actively harm their organic search strategy.
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You may have caught wind of some of the announcements coming out of the Google I/O conference over the past couple of days. And while 
He became famous by creating a blog; his work is data-driven and based on statistical analysis; and he has disrupted the world of politics by applying science and information to a field where pundits and practitioners traditionally relied on an inefficient and outdated mix of voodoo, superstition, and intuition.
