| | Can a People-Centric Social Media Strategy Scale? | By Rosalia Cefalu, May 30, 2013, 2 p.m. |  Remember when social media was social? Now, among the deluge of complaints, emoticons, and spam, individuals and businesses alike now find it nearly impossible to find and manage those one-to-one conversations that matter. Instead, social media strategies have become automated, impersonal, and actually contribute further to the exact problem they were put out there to solve for: streams of noise, shouting, and irrelevant messages.
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| How to Get Your Executive Team Active in Social Media | By Maggie Hibma, May 30, 2013, 9 a.m. |  As a savvy inbound marketer, you already know that social media is a must-have in your marketing strategy. You've spent time looking at what channels work best for your company, creating the best content you can for those outlets, and aligning the social media goals to the business' bottom line. You live and breathe social media every day on the job.
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| New Facebook Verification Badges Highlight Dire Need for Disruption | By Corey Eridon, May 29, 2013, 5 p.m. |  Before I freak you out: there is no action item required from this news.
Okay, so, today Facebook rolled out "Verified" pages and profiles. I say there's no action item required because there's nothing you can do -- as an individual account holder, or for your brand -- to get your page or profile verified on Facebook. 
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