Thursday, May 23, 2013

Check Out Today's Posts From the HubSpot Marketing Blog

HubSpot Inbound Marketing Blog

Hi there,

Just sending over your daily roundup of the latest and greatest from HubSpot's Inbound Marketing Blog. We hope something tickles your fancy!

What a Real Relationship in Social Media Should Look Like [INFOGRAPHIC]

By Anum Hussain, May 23, 2013, 4 p.m.

loveThe promise of social media was once "one-to-one engagement" and "relationship building" ... but somehow "building a relationship" in social media has morphed into blasting messages at as many people as possible and hoping someone is attracted.

How the heck did this happen? 

What the Future Holds for Business Blogging

By Pamela Vaughan, May 23, 2013, 12:30 p.m.

future-lightbulbsLately, the whole marketing community is abuzz about content. And rightfully so. Content is a necessity for any successful inbound marketing strategy, and with more and more marketers creating it, it's becoming increasingly difficult to stand out from the barrage of content out there -- a lot of which is, well .... subpar (to put it nicely). 

Where Do Marketers Get Customers? [Data]

By Sara Davidson, May 23, 2013, 9 a.m.

customer-generation-dataTime and time again, we get asked for benchmark data, particularly about customer generation. Well, you may remember we recently launched our 2013 State of Inbound Marketing Research Report, and we used the mounds of research there to try to, you know, "give the people what they want."

Twitter Introduces Lead Generation 'Cards' to Collect Leads From Tweets

By Ginny Soskey, May 22, 2013, 5:22 p.m.

twitter-cardHold on to your hats, marketers, because we've got some exciting news that's going to transform the way you use Twitter Ads. 

A little background first: back in June, Twitter rolled out Twitter Cards, their name for the multimedia you sometimes see in expanded tweets on Twitter.com, Android, and iOS applications.